Job Information
NRG Energy, Inc. Email Production Analyst in VIRTUAL, Texas
As an NRG employee, we encourage you to take charge of your career and development journey. We invite you to explore exciting opportunities across our businesses. You’ll find that our dynamic work environment provides variety and challenge. Your growth is key to our ongoing success—take the lead in shaping your career development, goals and future!
Job Summary:
The Email Production Analyst is responsible for developing and executing Email, push and SMS communications for NRG East Retail brands. This person will work closely with all members of the retention, acquisition, and retention teams .
Essential Duties/Responsibilities:
Support email, SMS and push notification coordination and execution, which includes executing, optimizing and reporting on ongoing communications supporting acquisition, retention, and lead nurturing initiatives with key business stakeholders
Develop and implement campaigns in Salesforce Marketing Cloud
Create and manage email automations and customer lifecycle journeys via FTP list and API-triggers
Strong attention to detail, QA and visual aspects
Support with campaign performance data and report out on results
Ensure execution is completed flawlessly
Ensure reporting is up to date
Understand customer journeys and communication to optimize content, design, and drive increased customer engagement
Collaborate seamlessly with team members, 3rd party agency and stakeholders across the organization
Perform other duties as assigned
Working Conditions:
Remote working environment
Some overtime required as special projects arise
Travel (10% of time or less)
Minimum Requirements:
2-5 years writing HTML, CSS, and JavaScript for emails.
Experience with Salesforce Marketing Cloud
Strong email responsive coding in a text editor with knowledge in common email rendering issue/hacks
Experience with SQL and Excel For emails.
Preferred Qualifications:
Knowledge of Salesforce AMPscript
Demonstrated strong communication skills, including writing, editing, reporting and being able to collaborate cross functionally across the organization
Illustrate an exceptional attention to detail
Proficiency in project management, prioritization of work and organizational skills
Ability to manage and produce an end-result with multiple parties involved
Ability to thrive in a fast-paced dynamic environment
Additional Knowledge, Skills and Abilities:
Experience with Litmus
Experience managing and reporting on email, SMS and push notification campaigns
NRG Energy is committed to a drug and alcohol-free workplace. To the extent permitted by law and any applicable collective bargaining agreement, employees are subject to periodic random drug testing, and post-accident and reasonable suspicion drug and alcohol testing. EOE AA M/F/Vet/Disability. Level, Title and/or Salary may be adjusted based on the applicant's experience or skills. Official description on file with Talent.
NRG Energy, Inc.
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