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Xcel Energy Brand Project Manager Job in Minneapolis, Minnesota

Location(s): MN - Minneapolis

Are you looking for an exciting job where you can put your skills, talents and education to work at a company you can feel proud to be a part of? Do you want a workplace that will challenge you and offer you opportunities to learn and grow? A professional position at Xcel Energy could be just what you’re looking for.

Position Summary

The Brand Project Manager is responsible for the management, or the assistance of managing, all phases of project planning and execution to ensure all project success factors are met, including but not limited to scope, schedule, cost, quality, communication, and integration. Specifically, executes customer and employee-facing projects and/or programs within the Customer and Brand Strategy Business Unit to ensure that all project/program goals are accomplished.Serves as the unifying agent providing leadership, management, direction, coordination, and control of the overall project.

Essential Responsibilities

  • Provide leadership, project oversight management, delegation, and coordination to the various internal and external organizations invested in the project (Brand, DSM, Product Development, Internal Communications & Design teams, brand agency and consultants).

  • Simultaneously, plan and manage execution of multiple project(s) as assigned. Drive process planning including scope definition, estimating, schedule development and monitoring and cost control measures. Integration. Manages to the approved project scope, cost/budget and go-to-market. Responsible for the project budget and reconciliation.

  • Establish and maintain effective communications among all project/program stakeholders. Structure, lead, and/or assist in leading all project related meetings and reports required to ensure open communication between all team members, key stakeholders, and management (monthly project reviews, kickoff meetings, weekly reports, monthly reports, etc.) and to properly report project status. Works proactively to ensure team unity and serves as a mediator when appropriate to resolve issues.

  • Develops a thorough knowledge and understanding of Xcel Energy business, products, markets, trends, and internal organization dynamics.

  • Centralize and maintain creative assets. Route content for legal review.

Minimum Requirements

  • BA in Advertising, Marketing, Communications or related field or a combination of education and experience providing equivalent knowledge.

  • 3-5 years of experience managing projects, preferably in a consulting or agency environment.

  • Well-versed in most or all of the following: design, media, video production and advertising projects, sponsorship and customer engagement, digital strategy projects.

  • Understanding of project management methodology including the ability to identify and resolve issues, manage risk, develop detailed work plans and specifications and run team meetings.

  • Ability to work on multiple projects and manage multiple project stakeholders simultaneously.

  • Excellent verbal and written communication, organizational and time management skills.

  • Ability to solve complex problems with keen instincts and organizational experience.

Preferred Qualifications

  • Skilled at taking charge of a problem/situation and creating calm out of chaos

  • Can handle details with accuracy

  • Is flexible and adaptable to change

  • Demonstrated ability to simultaneously manage multiple projects in parallel and manage a wide array of internal and external stakeholders

  • Can plan and execute tasks independently as well as part of a team]

  • Strong communication skills; listens, talks, writes and presents well. Communications are clear and concise.

  • Can develop a proactive, friendly, trusted rapport with clients, peers and agency personnel

  • Well-versed in taking action to avoid and/or resolve conflict.

During COVID-19 Pandemic this position may require the ability to temporarily work remote within the company service territory until company protocol dictates return to the office criteria has been met.


As a leading combination electricity and natural gas energy company, Xcel Energy offers a comprehensive portfolio of energy-related products and services to 3.4 million electricity and 1.9 million natural gas customers across eight Western and Midwestern states. At Xcel Energy, we strive to be the preferred and trusted provider of the energy our customers need. If you’re ready to be a part of something big, we invite you to join our team.

Posting Notes: MN - Minneapolis || MN - Minneapolis || United States (US) || Customer And Innovation || 51125:Advertising and Brand Strategy || Full-Time || Non-Bargaining ||

The anticipated starting base pay for this position is: $62,700 to $89,033 per year

Click here (https://jobs.xcelenergy.com/content/Total-Rewards/?locale=en_US) to see our benefits

Requisition Number: 33000

Equal Opportunity Employer: Minority/Female/Disability/Veteran

Individuals with a disability who need an accommodation to apply please contact us at recruiting@xcelenergy.com

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